UAE-founded Huspy is entering Italy through the acquisition of Integra Finance, with plans to invest $86 million as it expands its AI-enabled real estate and mortgage platform across Europe.
September 29, 2026 | Palak Kataria | UAE | PropTech | 3 Min Read
Image Courtesy: Huspy
UAE-founded property technology company Huspy is entering the Italian market with an $86 million investment plan, extending a business that began in Dubai into its fourth international market.
The expansion starts with the acquisition of Integra Finance, an Italian credit intermediary serving individuals, professionals and businesses. Financial terms for the acquisition itself were not disclosed.
For Huspy, the transaction provides an established local platform from which to enter Italy rather than building its mortgage network entirely from scratch.
Founded in Dubai in 2020, Huspy now operates across 15 cities in the UAE, Spain, Saudi Arabia and Italy, providing technology and services for real estate agents and mortgage consultants.
Integra Finance was also founded in 2020 and has grown to more than 160 advisors and over 50 banking, financial and insurance partners.
Its services include mortgages, personal and corporate financing, salary- and pension-backed loans and other credit products. Insurance services are offered through its subsidiary, Bicher.
Combining that existing network with Huspy's technology is expected to form the foundation of the company's Italian strategy.
Jad Antoun, Co-founder and CEO of Huspy, described Italy as central to the company's next phase of European growth, with the group planning to combine Integra's local market presence with its AI-based technology and operating systems.
The deal also continues an acquisition strategy Huspy has already used elsewhere.
In the UAE, the company acquired Home Matters in 2021, followed by other smaller businesses. In Spain, it acquired Mortgage Direct in 2023. Integra Finance represents Huspy's fifth acquisition in the credit-intermediation sector.
The company plans to focus on building its Italian operation through 2026 and 2027 while continuing its expansion across Europe and the MENA region and strengthening its businesses in Spain, Saudi Arabia and the UAE.
The move is particularly notable from a UAE property-technology perspective. Huspy began as a Dubai-founded business addressing the homebuying and mortgage process and is now taking that model into established European property markets.
Italy gives it a sizeable network of real estate and credit professionals to work with from the outset, while the planned $86 million investment indicates that the acquisition is intended as an entry point rather than the full extent of its expansion.
The next stage will be integrating Huspy's technology with Integra's established advisory and financial network; and determining how effectively a model developed across the UAE and Spain can translate into Italy's property and mortgage ecosystem.
Source: Huspy; Integra Finance; supplied company announcement; Italian Government
